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Insight

We have a wealth of experience, and we want to share it. Contact us to learn more about how our mobile expertise can be applied to your business.

Recommendation engine and how it works

Online recommendation engines are like the personal shoppers you’ve never had. It’s like going to a store to get 1 item but leaving with a car full of items. Why?

You only had that one thing in mind that you need, but on your way to the checkout, you spot with your eye other items that you may not need but triggers your interest. As a result, you stop, browse, and shop even more.

This shopping behaviour is replicated for online consumers, and can translate to huge revenue potential simply with the act of personalisation. A ...

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Pathway to Enrichment Project 活出豐盛計劃

In 2016, the Hong Kong Education Bureau organised a project for local students with specific learning difficulties (SpLD) in secondary schools, to give them a chance in having some career-related experience.

MotherApp is honoured to have been amongst the corporate partners involved in this project to share our insights with the younger generation. Students who were interested in the Information Technology sector visited our office to learn more about mobile applications and to understand the industry a little bit better.

Staff from each of our teams ...

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What is deep learning and how can it be applied?

The digitalisation of our world today has no doubt solved many problems, and the application of artificial intelligence (AI) can already be seen in effect. Let’s delve in and take a look at deep learning- the latest buzzword in the tech world to see how it works and where it can be applied.

As seen in the graph, deep learning is a subset of artificial intelligence, and is the building block of many automated or innovative processes today. To understand deep learning, we need to take a step back ...

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